We talked with Werner Grabherr, CASHPOINT SCR Altach’s Head of Marketing, about the digitalization, the current projects of the Austrian football club and E-Sports.
Recently, CISCO has conducted a survey among 1700 sport fans in anglo saxon countries (Australia, New Zealand, USA and UK). The fans were asked about their expectations regarding their favourite sport club’s digital offer. In the following, we would like to share the main results, as well as our deduced recommendations thereof.
If you’re building for the future – it’s good to start with a building for the future This statement was made in an article within the latest stadium tech report. The report is a great […]
We talked with Henrik Kammermann, founder of Picstars, which is one of the top ten start ups of the year 2016 in Switzerland. Picstars created a new business model for athletes and sport organizations.
With Snapchat, you can increase the fan engagement through innovative social media campaigns.
Cristiano Ronaldo’s Social Media Posts in 2016 generated $499.6 million in media value for his sponsor Nike, according to Hookit and Forbes. In this article we would like to derive what is the media value of a single social media post from the the Portuguese football player.
NASCAR will use Snapchat Spectacles this weekend at the Daytona 500. The new device give viewers a unique first-person vantage point.
This week the UEFA Champions League match between the Europa League winner Sevilla FC and the Englisch Premier League Champion Leicester City takes place. We take this special occasion to compare the digital activities of the two opponents. Who will win our Digital Champions League clash?
In this article, we want to talk about personalization and how personalization can enhance your website’s experience. We will examine how personalization works and how you can create concepts for personalized experience. Also, we will discuss technical solutions that make user specific experiences possible.